BGMEA urges C&A to increase buying Bangladeshi garments

DailySun || Shining BD

Published: 11/19/2024 5:19:10 AM

Bangladesh Garment Manufacturers and Exporters Association (BGMEA) Administrator Anwar Hossain called upon global fashion retailers like C&A to increase sourcing of garments, particularly high-value products from Bangladesh.

He made the call during a meeting with Alexandre Saus-Salas, head of Sourcing at C&A, a leading global fashion retailer that operates approximately 1,300 stores in Europe, at BGMEA’s office in Uttara, Dhaka on Monday.

The meeting was also attended by Shantanu Singh, regional sourcing manager, C&A. The C&A is one of the major foreign clothing buyers in Bangladesh and has been sourcing from the country for many years.

The discussions centred around the current state of the ready-made garment (RMG) industry in Bangladesh, global market trends, and prospects for business expansion. They also explored possible collaborations to enhance the industry’s competitiveness in the global market.

During the meeting, Anwar Hossain provided an overview of the transformative changes that have taken place within the country’s apparel sector.

He highlighted Bangladesh’s growing leadership role in global decarbonisation efforts and commitment to ethical sourcing practices.

Bangladesh boasts the highest number of green garment factories in the world, with 230 factories certified LEED by the US Green Building Council (USGBC). More than half of the world’s 100 top-ranked LEED factories are located in Bangladesh.

Pointing to Bangladesh’s strategic shift toward high-value fashion items, including those made from synthetic fibres, Anwar Hossain urged C&A to increase its sourcing of garments, particularly high-value products from the country.

He also apprised the C&A delegation of the growing investments and developments in Bangladesh’s backward linkage industry, which supports the competitiveness of the RMG sector.

Shining BD